Best Marketing Planning Software for Small Businesses (Free & Paid)

Marketing Planning Software helps businesses plan, organize, and manage their marketing strategies effectively. It allows you to set goals, create marketing calendars, and track progress all in one place. For small businesses, this software provides a structured approach without the hassle of complex spreadsheets or disconnected tools. Features include budget planning, task assignment, collaboration tools, and performance tracking. Using this software ensures that marketing efforts are aligned with business objectives and that everyone on the team is on the same page. It helps coordinate activities, manage deadlines, and monitor results in real-time. This leads to more effective campaigns and better use of resources. The software often includes templates and best practices to guide small businesses in their planning process. It simplifies the management of marketing projects, making it easier to achieve goals. Here are some marketing planning tools you can choose from to streamline your marketing efforts:

  • 4.8 avg. rating from 03 reviews

Last Updated: October 01, 2025

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196 Software

Popular Picks in Marketing Planning Software

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Screendragon

Screendragon

Contact Vendor

Asana

Asana

$10.99 Per month

Airtable

Airtable

$20 Per month

List of Top Marketing Planning Software for Small Businesses

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Work management platform for your enterprise teams

Screendragon is a high-quality agency management software for creative teams, streamlining operations with its user-friendly interface. Tailored for agencies, it simplifies project management, fostering collaboration and maximizing efficiency. With intuitive tools, teams can easily plan, track, and deliver projects on time. The software excels in resource management, ensuring optimal utilization o... Read more about Screendragon

Free Trial

Available

Pricing Type

Contact Vendor

Location

United Kingdom

Manage Projects Faster & Collaborate Better

Hive is a robust software solution designed to streamline collaboration and boost productivity for teams and organizations. It serves as a centralized hub for project management, task tracking, and communication, simplifying teamwork and ensuring projects stay on course. With Hive, you can effortlessly create, assign, and monitor tasks, guaranteeing that everyone stays aligned and project deadline... Read more about Hive

Free Trial

14 Days

Pricing Type

$1 Per month

Location

United States

Manage your team’s work, projects, & tasks online

Asana is a powerful project management tool that streamlines collaboration. With a user-friendly interface, it's easy to create tasks and assign them to team members. Tasks can be organized into projects, making it simple to track progress. The platform allows real-time communication within tasks, reducing the need for endless email chains. Asana's calendar feature helps teams stay on schedule, en... Read more about Asana

Free Trial

Available

Pricing Type

$10.99 Per month

Location

United States

The platform to build next‒gen apps

Airtable is a top-notch app development platform that empowers users to extend the functionality of their databases effortlessly. With a user-friendly interface, creating custom apps becomes accessible even for non-developers. Start by defining data models, then add custom views and interfaces. Leverage Airtable's API to connect with external services and integrate data seamlessly. Its flexibilit... Read more about Airtable

Free Trial

Available

Pricing Type

$20 Per month

Location

United States

ClickUp is an all-in-one project management platform that caters to diverse team requirements. Its user-friendly interface simplifies task organization and collaboration. It also offers customizable views to adapt to different workflows. With features like Docs, Goals, and Time Tracking, ClickUp centralizes tools and eliminates the need for multiple applications. The platform fosters transparency ... Read more about ClickUp

Free Trial

14 Days

Pricing Type

$7 Per month

Location

United States

Manage Your Team’s Projects From Anywhere

   4.6

 (2 Reviews)

Trello is a flexible project management tool known for its visual board-based system, making task tracking and team collaboration intuitive and straightforward. It allows users to create boards, lists, and cards to organize projects and workflows. Trello's simplicity lies in its drag-and-drop interface, enabling easy movement of tasks through different stages. The platform supports customization w... Read more about Trello

Free Trial

14 Days

Pricing Type

$5 Per month

Location

United States

SAP Ruum is an intuitive project management software designed to help organizations streamline their project planning, execution, and collaboration processes. This platform provides tools for creating project timelines, assigning tasks, and tracking progress in real time, ensuring that teams remain aligned on project goals. With SAP Ruum, users can easily manage project resources, monitor budgets,... Read more about SAP Ruum

Free Trial

Available

Pricing Type

$7 Per user

Location

Germany

Your Remote-Friendly Team Workspace

Confluence is a collaborative workspace that helps teams organize and share information efficiently. It's a central hub where you can create, store, and manage documents and notes. The platform allows easy creation of pages and blogs, useful for team updates or project plans. Confluence integrates with Jira, a plus for tracking project progress. It supports real-time editing, making team collabora... Read more about Confluence

Free Trial

14 Days

Pricing Type

$5.16 Per month

Location

Australia

Modernize for the future for smarter and more effective marketing

Nielsen Marketing Cloud is a sophisticated data-driven marketing solution renowned for its comprehensive consumer data and analytics capabilities. It integrates various data sources, including Nielsen's extensive media and consumer databases, to offer a 360-degree view of customer behavior and preferences. This software excels in audience segmentation, enabling precise targeting for more effective... Read more about Nielsen Marketing Cloud

Free Trial

NA

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Contact Vendor

Location

United States

Quantcast is a powerful brand management software designed to enhance digital marketing strategies for organizations. With advanced analytics capabilities, Quantcast provides insights into audience behavior, engagement metrics, and campaign performance. The platform supports targeted advertising, allowing businesses to reach their ideal customers effectively and optimize their marketing spend. Qua... Read more about Quantcast

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

SAS Customer Intelligence 360 is an advanced campaign management software that empowers businesses to plan, execute, and optimize multi-channel marketing campaigns. With SAS Customer Intelligence 360, businesses can create highly targeted and personalized marketing campaigns across various channels, including email, social media, websites, and mobile apps. The software uses sophisticated analytics... Read more about SAS Customer Intelligence 360

Free Trial

Available

Pricing Type

$8000 Per year

Location

United States

YouGov Surveys: Self-serve is an innovative polling software designed to empower organizations to gather insights and feedback from their audiences. This platform allows users to create and distribute surveys quickly and easily, ensuring that valuable data is collected to inform decision-making. With YouGov, users can customize surveys to suit their research needs, utilizing various question types... Read more about YouGov Surveys: Self-serve

Free Trial

Available

Pricing Type

$1.5 Per one-time

Location

United Kingdom

Workday Adaptive Planning is an advanced cloud-based enterprise performance management (EPM) software. The platform also offers financial planning and analysis (FP&A) solutions to empower organizations with agile and effective planning capabilities. It enables businesses to create comprehensive financial models, forecasts, and budgets to foster strategic decision-making. With an intuitive interfac... Read more about Workday Adaptive Planning

Free Trial

30 Days

Pricing Type

Contact Vendor

Location

United States

Slope is an advanced project management software designed to enhance collaboration and streamline workflows for teams across various industries. The platform provides a robust suite of tools for planning, executing, and monitoring projects, ensuring that teams can work efficiently and stay on track. With its user-friendly interface, users can create project timelines, assign tasks, and set deadlin... Read more about Slope

Free Trial

Available

Pricing Type

$15 Per feautre

Location

United States

Blacksmith TPO is a cutting-edge pricing optimization software designed to help businesses strategically set and adjust their pricing to maximize profitability and competitiveness. Utilizing advanced algorithms and data analytics, Blacksmith TPO analyzes market trends, competitor pricing, and customer behavior to recommend optimal pricing strategies. The software enables dynamic pricing adjustment... Read more about Blacksmith TPO

Free Trial

Available

Pricing Type

$1 Per user

Location

Canada

The enterprise work management platform

Smartsheet is a versatile work management and automation tool that simplifies complex tasks. With a spreadsheet-like interface, users can easily create, organize, and collaborate on sheets. These sheets serve as dynamic project plans, allowing for real-time updates and seamless collaboration. Smartsheet's grid structure makes it easy to track tasks, deadlines, and dependencies. Automation features... Read more about Smartsheet

Free Trial

30 Days

Pricing Type

$9 Per month

Location

United States

The Work Management Software To Maximize Business Efficiency

monday.com is a versatile work operating system designed to streamline collaboration and project management. Its colorful and intuitive interface simplifies complex workflows, offering customizable boards to fit various team needs. From task tracking to project timelines, monday.com adapts to your unique processes. Team members can easily communicate, share files, and update progress in real-time,... Read more about monday.com

Free Trial

Available

Pricing Type

$9 Per month

Location

Israel

Visual workspace for innovation where teams manage projects, design products, and build the future together.

Miro is a collaborative online platform revolutionizing visual collaboration. Think of it as a virtual whiteboard where teams can brainstorm, plan, and create together, regardless of physical location. Its intuitive interface allows easy drag-and-drop functionality, making it accessible for all team members. With a wide range of templates, you can kickstart projects or customize your own boards fo... Read more about Miro

Free Trial

Available

Pricing Type

$8 Per user

Location

United States

Bring together your team, process, & projects with CoSchedule Marketing Suite.

CoSchedule Marketing Suite is a comprehensive software solution designed to streamline and enhance your marketing strategies. It offers a centralized platform that simplifies marketing campaign management, content creation, and social media coordination. With CoSchedule, you can effortlessly plan, schedule, and collaborate on your marketing projects, ensuring seamless teamwork. Its user-friendly i... Read more about CoSchedule Marketing Suite

Free Trial

NA

Pricing Type

$19 Per month

Location

United States

All-in-one free platform to manage your team and run your sales

Bitrix24 is a versatile business management platform designed to streamline tasks and boost team collaboration. It serves as a centralized hub, integrating tools for communication, project management, and customer relationship management. With features like file sharing, automation, calendars, and task tracking, Bitrix24 simplifies daily operations for businesses of all sizes. Its user-friendly in... Read more about Bitrix24

Free Trial

15 Days

Pricing Type

$1990 Per month

Location

United States

Versatile & Robust Project Management Software

Wrike, a dynamic project management platform, revolutionizes team collaboration with its user-friendly features. Designed for simplicity, Wrike empowers teams to plan, track, and manage projects seamlessly. The platform's customizable dashboards offer real-time insights, enhancing decision-making processes. Wrike's flexibility adapts to various work styles, making it suitable for diverse teams and... Read more about Wrike

Free Trial

14 Days

Pricing Type

$10 Per month

Location

United States

Epsilon PeopleCloud is a cutting-edge Customer Data Platform (CDP) Software designed to help businesses unify, manage, and leverage customer data effectively and efficiently. It offers a comprehensive platform for collecting, integrating, and analyzing customer information from various sources, ensuring that organizations can gain a holistic view of their customers and deliver personalized experie... Read more about Epsilon PeopleCloud

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Resource Planning & Project Scheduling Software

Toggl Plan is a user-friendly project management tool renowned for its simplicity and visually appealing interface. It offers a clear, color-coded timeline view, making it easy to track project progress and deadlines at a glance. Users can quickly create, assign, and manage tasks, ensuring efficient workflow and team collaboration. One of its standout features is drag-and-drop scheduling, which si... Read more about Toggl Plan

Free Trial

14 Days

Pricing Type

$5 Per month

Location

Estonia

Audience Intelligence and Twitter Marketing

Audiense is a sophisticated audience intelligence and segmentation tool. It stands out for its ability to provide deep insights into audience behaviors and preferences on social media platforms. It enables marketers to identify and understand their target segments with precision, leveraging rich data analytics to uncover demographic, psychographic, and behavioral patterns. Audiense's unique featur... Read more about Audiense

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

The Brafton Content Marketing Platform is an all-encompassing project management software tailored specifically for content marketing teams and agencies. It offers a comprehensive suite of tools for planning, creating, managing, and analyzing content projects, ensuring that every aspect of content marketing campaigns is executed efficiently and effectively. The platform’s intuitive interface all... Read more about The Brafton Content Marketing Platform

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Explore Today’s Featured List of Top Marketing Planning Software for Small Businesses

NXT is a dynamic marketing planning software that helps businesses plan, execute, and analyze their marketing strategies. Designed for marketing teams and agencies, NXT allows users to create and manage comprehensive marketing campaigns across multiple channels, from digital to traditional media. With NXT, businesses can outline campaign objectives, budget allocations, timelines, and tasks in an o... Read more about NXT

Free Trial

NA

Pricing Type

$49 Per user

Location

Malta

Expansify AI is an innovative AI-powered marketing tools software designed to help businesses automate and optimize their marketing campaigns. By harnessing the power of artificial intelligence, Expansify AI enables businesses to create personalized marketing strategies, targeting the right audience with the right content at the right time. The platform’s machine learning algorithms analyze cust... Read more about Expansify AI

Free Trial

Available

Pricing Type

$15 Per month

Location

United Kingdom

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