Best Marketing Planning Software for Small Businesses (Free & Paid)

Marketing Planning Software helps businesses plan, organize, and manage their marketing strategies effectively. It allows you to set goals, create marketing calendars, and track progress all in one place. For small businesses, this software provides a structured approach without the hassle of complex spreadsheets or disconnected tools. Features include budget planning, task assignment, collaboration tools, and performance tracking. Using this software ensures that marketing efforts are aligned with business objectives and that everyone on the team is on the same page. It helps coordinate activities, manage deadlines, and monitor results in real-time. This leads to more effective campaigns and better use of resources. The software often includes templates and best practices to guide small businesses in their planning process. It simplifies the management of marketing projects, making it easier to achieve goals. Here are some marketing planning tools you can choose from to streamline your marketing efforts:

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Last Updated: October 01, 2025

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196 Software

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List of Top Marketing Planning Software for Small Businesses

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RAVINIA Marketing Manager is an advanced marketing planning software solution designed to help businesses streamline their marketing campaigns and optimize their strategies. The platform offers tools for campaign planning, budget management, and performance analysis, enabling businesses to coordinate marketing efforts across multiple channels. RAVINIA Marketing Manager provides features for schedu... Read more about RAVINIA Marketing Manager

Free Trial

NA

Pricing Type

Contact Vendor

Location

Germany

Media Link Software is an advertising agency solution that helps businesses plan, manage, and track their ad campaigns across multiple channels. The platform offers advanced tools for media buying, budgeting, and campaign analytics, ensuring that agencies can optimize ad spend and improve ROI. Media Link Software integrates with popular advertising platforms, providing real-time insights into camp... Read more about Media Link Software

Free Trial

NA

Pricing Type

$4000 Per feautre

Location

United States

Annum is a marketing planning software designed to help businesses create, manage, and track their marketing campaigns and strategies. The platform provides tools for budgeting, resource allocation, and campaign scheduling, ensuring that marketing efforts are aligned with business goals. Annum includes features for tracking campaign performance, monitoring KPIs, and analyzing marketing ROI, allowi... Read more about Annum

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

BuzzRamp is an innovative marketing planning software designed to help businesses streamline their marketing strategies and campaigns. This platform offers a range of tools for creating, managing, and analyzing marketing initiatives, enabling teams to collaborate effectively and optimize their efforts. BuzzRamp provides templates for campaign planning, content calendars, and budgeting, ensuring th... Read more about BuzzRamp

Free Trial

NA

Pricing Type

Contact Vendor

Location

United Kingdom

Flowzone is a dynamic Project Management Software designed to help businesses efficiently plan, execute, and monitor projects, ensuring enhanced collaboration, timely delivery, and successful outcomes. This comprehensive platform offers a wide range of features, including task management, project scheduling, resource allocation, team collaboration tools, time tracking, and detailed reporting, ensu... Read more about Flowzone

Free Trial

Available

Pricing Type

$6 Per user

Location

United Kingdom

JobBag is a powerful task management software designed to help teams effectively organize, track, and manage their projects. The platform provides comprehensive tools for creating and assigning tasks, monitoring progress, and facilitating seamless collaboration among team members. With customizable workflows and real-time notifications, JobBag enhances team accountability and ensures that everyone... Read more about JobBag

Free Trial

NA

Pricing Type

$199 Per feautre

Location

Australia

DESelect is a powerful customer data platform (CDP) designed to help businesses optimize their data-driven marketing efforts. By consolidating customer data from multiple sources, DESelect creates a unified view of customer behavior, preferences, and interactions, enabling businesses to deliver personalized experiences across various touchpoints. The software allows users to segment their audience... Read more about DESelect

Free Trial

NA

Pricing Type

$750 Per month

Location

Belgium

CAASie.co is a specialized advertising agency software designed to streamline campaign management and enhance collaboration for marketing professionals. This platform offers tools for project management, client relationship management, and creative asset management, ensuring that advertising campaigns are executed efficiently from conception to completion. With features like automated workflow pro... Read more about CAASie.co

Free Trial

Available

Pricing Type

$0.05 Per one-time

Location

Australia

Poppins is a user-friendly push notification software designed to help businesses engage and communicate with their audience more effectively. With Poppins, businesses can send personalized push notifications to users across different platforms, including mobile apps, websites, and desktop browsers. The software enables businesses to send timely, relevant messages directly to customers, whether it... Read more about poppins

Free Trial

NA

Pricing Type

Contact Vendor

Location

Luxembourg

ayeQ is a comprehensive business plan software that helps entrepreneurs and businesses create detailed, professional business plans with ease. Featuring an intuitive interface, ayeQ guides users through the process of developing strategies, financial projections, and market analyses. The software includes customizable templates that simplify the planning process, allowing businesses to tailor thei... Read more about ayeQ

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

toolpilots MATE is a powerful marketing analytics software designed to offer deep insights into campaign performance, customer behavior, and ROI. Ideal for marketing professionals and businesses of all sizes, toolpilots MATE integrates data from various platforms, such as social media, email, and website analytics, to create a holistic view of marketing efforts. With its user-friendly dashboard, t... Read more about toolpilots MATE

Free Trial

Available

Pricing Type

$26.9 Per user

Location

Germany

Cloqqa is a sophisticated budgeting software designed to help businesses manage their finances with precision and ease. It offers a comprehensive suite of features including budget creation, expense tracking, forecasting, and financial reporting, ensuring that all aspects of financial planning and management are seamlessly integrated. Cloqqa's intuitive interface allows users to create detailed bu... Read more about Cloqqa

Free Trial

NA

Pricing Type

Contact Vendor

Location

Finland

Be Addy is a sophisticated ad server software designed to help businesses and advertisers manage, serve, and optimize digital advertising campaigns across multiple platforms. Whether you're running display ads, video ads, or native ads, Be Addy offers a centralized platform to control all aspects of your advertising campaigns. The software includes features like advanced targeting, real-time ad an... Read more about Be Addy

Free Trial

Available

Pricing Type

$99 Per month

Location

Netherlands

CausalFunnel is a next-generation artificial intelligence (AI) software designed to help businesses make smarter, data-driven decisions. The platform uses AI algorithms to analyze complex data sets, identify patterns, and generate actionable insights that can improve decision-making processes across a variety of business functions. CausalFunnel is particularly useful for sales and marketing teams,... Read more about CausalFunnel

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Amplion is a powerful lead generation software designed to help businesses capture, nurture, and convert leads more effectively. The platform uses a combination of AI-driven tools and automation to streamline lead generation processes, ensuring that businesses can focus on high-value prospects while Amplion handles the rest. Amplion helps businesses collect leads through customizable landing pages... Read more about Amplion

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

MMT Mercury is an innovative campaign management software designed to streamline marketing campaigns and enhance engagement for organizations. This platform provides comprehensive tools for planning, executing, and analyzing marketing initiatives efficiently. With MMT Mercury, users can create targeted campaigns, manage audience segments, and track performance metrics seamlessly. The software incl... Read more about MMT Mercury

Free Trial

NA

Pricing Type

$300 Per user

Location

Germany

Launchpad is an advanced marketing analytics software designed to help businesses optimize their marketing strategies and improve return on investment (ROI). The software provides comprehensive tools for tracking and analyzing marketing campaigns across multiple channels, including email, social media, search engine marketing (SEM), and content marketing. Launchpad’s robust analytics engine... Read more about Launchpad

Free Trial

NA

Pricing Type

$2000 Per month

Location

United Kingdom

Ovonts is a cutting-edge Influencer Marketing Software designed to help businesses effectively identify, collaborate, and manage relationships with influencers across various platforms. It offers a comprehensive platform for discovering influencers that align with brand values, managing campaign workflows, and tracking performance metrics, ensuring that marketing efforts yield maximum engagement a... Read more about Ovonts

Free Trial

Available

Pricing Type

$0 Per month

Location

India

Pulse Is Your Secret To Unlocking Business Growth And Success

Pulse Technology provides a platform for business owners and franchise systems to run their business smoothly .Track all of your communication history for your customers and prospects. Your email and text message communication, notes, tasks and appointments, etc. will be all stored in one place for quick reference. Have a pulse on every part of your business with real-time reporting that will help... Read more about Pulse Technology

Free Trial

Available

Pricing Type

$49 Per month

Location

United States

Allisian is a robust project management software designed to streamline workflows and enhance team collaboration for organizations. This platform offers comprehensive tools for planning, scheduling, and tracking project progress in real time. With its user-friendly interface, Allisian enables teams to create detailed project plans, assign tasks, and monitor deadlines effectively. The software supp... Read more about Allisian

Free Trial

Available

Pricing Type

$49 Per feautre

Location

United States

Kordiam is a robust marketing planning software that helps businesses design, execute, and manage marketing campaigns effectively. It offers tools for creating marketing strategies, setting goals, and tracking campaign performance across multiple channels. With Kordiam, users can collaborate with teams, allocate budgets, and analyze key metrics to optimize marketing efforts. The software also prov... Read more about Kordiam

Free Trial

Available

Pricing Type

$250 Per month

Location

Germany

FIND Market is a comprehensive marketing planning software designed to help organizations strategize and execute their marketing initiatives effectively. The platform offers tools for campaign planning, budget management, and performance tracking, enabling users to develop and implement successful marketing strategies. With its intuitive interface, FIND Market allows teams to collaborate on market... Read more about FIND Market

Free Trial

NA

Pricing Type

Contact Vendor

Location

Canada

My Digital CMO is an all-in-one marketing planning software designed to empower businesses to create, execute, and monitor effective marketing strategies. This platform offers tools for campaign management, content planning, budget allocation, and performance tracking, ensuring that every marketing initiative aligns with your business goals. With customizable templates and collaborative features, ... Read more about My Digital CMO

Free Trial

Available

Pricing Type

$0 Per one-time

Location

United States

Lylli LaunchTools is a powerful product roadmap software designed to help teams plan, visualize, and communicate their product strategies. This tool is essential for product managers, developers, and stakeholders who need a clear overview of the product's development lifecycle. With Lylli LaunchTools, users can create and share interactive roadmaps that outline key milestones, feature releases, an... Read more about Lylli LaunchTools

Free Trial

Available

Pricing Type

$9.99 Per user

Location

United States

MRMcentral is a robust project management software tailored for marketing and creative teams to streamline their workflows and improve collaboration. This platform centralizes project planning, resource allocation, and execution, enabling teams to manage multiple campaigns effectively. Users can create and assign tasks, set deadlines, and track progress in real-time, ensuring accountability and tr... Read more about MRMcentral

Free Trial

Available

Pricing Type

$50 Per user

Location

United States

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