Best CRM Software for Small Businesses (Free & Paid)

Running a small business comes with unique challenges, including tight budgets and limited resources. That’s why choosing the right crm software can significantly improve your workflow and help you compete more effectively. Here, we feature the top crm software solutions designed for small businesses—offering affordable pricing, user-friendly interfaces, and scalable features that grow alongside your company.

What is CRM Software for Small Businesses?

CRM (Customer Relationship Management) software for small businesses is a tool that helps manage customer contacts, sales, and communication in one place—affordable, easy to use, and designed to grow with your business.
  • 4.5 avg. rating from 06 reviews

Last Updated: October 01, 2025

  • All Software All Software

1890 Software

Popular Picks in Customer Relationship Management (CRM) Software

Nutshell

Nutshell

$13 Per month

Close

Close

$35 Per month

Insightly

Insightly

$29 Per user

Brevo

Brevo

$562 Per month

List of Top Best CRM Software for Small Businesses

Pricing Options

Monthly Subscription

Annual Subscription

One-Time Payment

Quote Based

Features

No Features

Company Size

Self Employed

Small Business

Medium Business

Enterprise

I'm looking for Customer Relationship Management (CRM) Software that is:

AI-powered, cloud-based digital marketing platform

Salesforce Marketing Cloud is a digital marketing platform offering various tools for email, social media, and mobile marketing. It enables personalized customer engagement with its segmentation and targeting capabilities. The platform provides automation for email campaigns, streamlining communication efforts. It includes robust analytics for tracking campaign performance and customer interaction... Read more about Salesforce Marketing Cloud

Free Trial

Available

Pricing Type

$1,250 Per month

Location

United States

The All-in-one Marketing Platform Built for Small Businesses

Mailchimp's All-in-One Marketing Platform is a versatile tool designed for effective digital marketing. It simplifies email campaigns, making them accessible even to beginners. With its intuitive drag-and-drop email builder, users can create visually appealing emails quickly. The platform excels in audience segmentation, allowing targeted messaging based on customer behavior and preferences. Autom... Read more about Mailchimp All-in-One Marketing Platform

Free Trial

NA

Pricing Type

$11,500 Per month

Location

United States

Salesforce for Travel & Hospitality is a powerful hospitality property management software that helps businesses in the travel and hospitality industry manage guest experiences, optimize bookings, and streamline operations. The software integrates customer relationship management (CRM) tools with hospitality-specific features, allowing businesses to track guest interactions, personalize marketing ... Read more about Salesforce for Travel & Hospitality

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Salesforce for Retail is a customer journey mapping tool designed specifically for the retail industry, helping businesses understand and optimize their customers' experiences across various touchpoints. The platform allows retailers to map out the entire customer journey, from awareness and consideration to purchase and post-purchase, providing a comprehensive view of customer interactions. Sales... Read more about Salesforce for Retail

Free Trial

Available

Pricing Type

$25 Per month

Location

United States

Salesforce Genie Customer Data Cloud is a cutting-edge customer data platform (CDP) designed to unify customer information from multiple sources, providing businesses with a 360-degree view of their audience. By integrating real-time data from CRM systems, social media, e-commerce platforms, and more, it creates a single source of truth for customer insights. Genie offers advanced AI-driven analyt... Read more about Salesforce Genie Customer Data Cloud

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Salesforce Data Cloud is a data management software that provides a unified platform for consolidating, managing, and analyzing customer data. Designed to enhance customer relationships, the software integrates data from multiple sources, offering a 360-degree view of customer interactions. Salesforce Data Cloud’s AI-powered tools enable predictive analytics, segmentation, and personalized marke... Read more about Salesforce Data Cloud

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Salesforce Customer360 is a comprehensive business management platform designed to provide organizations with a unified view of their customer data across all touchpoints. By integrating data from sales, marketing, customer service, and other business operations, Customer360 allows businesses to create a complete profile of each customer, enabling personalized engagement and better decision-making... Read more about Salesforce Customer360

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Improve sales engagements and build relationships that last

SAP Sales Cloud is a powerful software solution designed to streamline and enhance your sales processes. With its user-friendly interface, it simplifies lead management, opportunity tracking, and customer engagement, making it easy for your sales team to focus on what matters most – closing deals. This software also offers real-time analytics and reporting, allowing you to gain valuable insights... Read more about SAP Sales Cloud

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Discover a single, affordable ERP solution for managing your entire company.

SAP Business One is a comprehensive and user-friendly ERP solution. It offers robust features that help companies manage business operations, from purchasing, inventory, customer relationships, and sales to accounting. The features SAP Business One includes are Asset Management, Reconciliation, Service Management, Reporting, Analysis, etc. Companies can easily create and manage purchase orders, re... Read more about SAP Business One

Free Trial

NA

Pricing Type

Contact Vendor

Location

Germany

The #1 Open Source CRM Software

Odoo CRM is a comprehensive customer relationship management software designed to streamline and enhance business interactions and operations. It stands out for its user-friendly interface and modular structure, allowing businesses to customize and scale the platform according to their specific needs. Key features include efficient lead and opportunity management, accurate sales forecasting, and a... Read more about Odoo CRM

Free Trial

Available

Pricing Type

$24.90 Per month

Location

United States

SAP Service Cloud is a powerful software designed to transform customer service operations for businesses. It's ideal for companies of various sizes seeking to provide exceptional customer support. The software centralizes customer interactions from multiple channels, making it easier to manage and respond to queries efficiently. Key features include automation of routine tasks, insightful analyti... Read more about SAP Service Cloud

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Scalable cloud ERP for midmarket companies and subsidiaries

SAP Business ByDesign is a versatile, cloud-based ERP solution tailored for mid-sized companies and subsidiaries of large corporations. It stands out for its comprehensive suite of integrated applications, covering everything from finance and HR to sales and procurement. A key advantage is its scalability, allowing businesses to grow and adapt their systems seamlessly. The software provides real-t... Read more about SAP Business ByDesign

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

SAP Customer Experience is a comprehensive customer service software designed to enhance interactions between businesses and their clients. This powerful platform provides tools for managing customer inquiries, tracking support tickets, and delivering personalized service across multiple channels. With its intuitive interface, service teams can efficiently resolve issues, ensuring customer satisfa... Read more about SAP Customer Experience

Free Trial

Available

Pricing Type

$58 Per user

Location

Germany

Get the email marketing platform that powers small business growth.

Constant Contact is an online marketing platform primarily focused on email marketing. It allows users to create and send professional-looking emails with ease, using customizable templates. The platform also includes features for managing contact lists, segmenting audiences for targeted campaigns, and tracking email performance with detailed analytics. Additionally, Constant Contact supports soci... Read more about Constant Contact

Free Trial

30 Days

Pricing Type

$12 Per month

Location

United States

Lead Gen & CRM is a comprehensive marketing automation software that combines powerful tools for customer relationship management and lead generation. Designed for businesses seeking to streamline their marketing efforts, this platform offers features like email marketing, social media management, and advanced analytics, allowing users to create targeted campaigns that engage potential customers. ... Read more about Lead Gen & CRM (formerly SharpSpring)

Free Trial

Available

Pricing Type

$449 Per month

Location

United States

Top-rated Sales CRM Software by Customers

Zoho CRM is a user-friendly software designed to streamline customer relationship management for businesses. It helps companies organize and automate their sales processes, fostering better customer interactions. With Zoho CRM, users can efficiently manage contacts, track leads, and monitor deals in one centralized platform. The software offers customizable dashboards, enabling businesses to tailo... Read more about Zoho CRM

Free Trial

15 Days

Pricing Type

$9.08 Per month

Location

India

Unified Customer Experience Platform

Zoho CRM Plus is an integrated customer relationship management solution. It combines sales, marketing, and customer support activities in one platform. Key features include automation of routine sales processes, which saves time and enhances productivity. The tool offers advanced analytics, providing insights into customer behavior and sales trends. Email marketing integration helps in reaching o... Read more about Zoho CRM Plus

Free Trial

30 Days

Pricing Type

$2900 Per month

Location

India

Square Customer Directory is a versatile directory software that enables businesses to manage customer information efficiently and enhance customer relationship management (CRM). Designed to help businesses of all sizes organize and access customer data in one centralized location, Square Customer Directory provides a comprehensive solution for tracking customer interactions, purchases, and prefer... Read more about Square Customer Directory

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Manage every customer relationship with Sage CRM

Sage CRM is a comprehensive software solution designed to enhance customer relationship management for small to mid-sized businesses. It excels in streamlining sales, marketing, and customer service operations. Key features include intuitive sales tracking, which helps businesses monitor leads and sales pipelines efficiently. Sage CRM's marketing tools are adept at campaign management, enabling ta... Read more about Sage CRM

Free Trial

NA

Pricing Type

Contact Vendor

Location

United Kingdom

Easy, affordable and customizable business management solution

Sage 100 is a powerful software solution available in the market. It contains industry-best features like customization, time & payroll tracking, integration, insights, and reporting. Sage 100 offers excellent collaboration functionalities that let multiple teams work towards the same goal. It gives more transparency and increases team productivity. Moreover, Sage 100 is intuitive and has easy lea... Read more about Sage 100

Free Trial

NA

Pricing Type

Contact Vendor

Location

United Kingdom

The platform to build next‒gen apps

Airtable is a top-notch app development platform that empowers users to extend the functionality of their databases effortlessly. With a user-friendly interface, creating custom apps becomes accessible even for non-developers. Start by defining data models, then add custom views and interfaces. Leverage Airtable's API to connect with external services and integrate data seamlessly. Its flexibility... Read more about Airtable

Free Trial

Available

Pricing Type

$20 Per month

Location

United States

Freshsales is a customer relationship management (CRM) software that caters to businesses of all sizes. It streamlines the sales process by offering lead scoring, email tracking, and sales pipeline management in a single platform. Freshsales provides a 360-degree view of customers, centralizing communication and customer information. It features an AI-based lead scoring system, which prioritizes p... Read more about Freshsales

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

Blacksmith Sales Enablement is an advanced customer relationship management (CRM) software designed to empower sales teams with the tools and insights they need to engage customers effectively and drive revenue growth. This comprehensive platform offers a suite of features that facilitate lead management, opportunity tracking, and customer interactions, ensuring that sales professionals can operat... Read more about Blacksmith Sales Enablement

Free Trial

NA

Pricing Type

$1 Per feautre

Location

Canada

monday CRM is a highly customizable customer relationship management (CRM) software designed to help businesses manage their sales processes, customer interactions, and workflows in one platform. This intuitive solution empowers teams to track leads, manage contacts, schedule follow-ups, and monitor customer interactions from initial inquiry to post-sales support. With its user-friendly interface,... Read more about monday CRM

Free Trial

Available

Pricing Type

$9 Per month

Location

Israel

Cloud-Free Contact Manager for your PC

DejaOffice PC CRM is a customer relationship management software that offers a blend of traditional and modern CRM features. It is designed for desktop use, providing an easy-to-navigate interface for managing customer interactions, sales, and contacts. Key features include contact management, which allows users to organize and access customer details easily. The software supports scheduling and t... Read more about DejaOffice PC CRM

Free Trial

14 Days

Pricing Type

$69.95 Per one-time

Location

United States

No buyer guide found.