Best Customer Loyalty Software for Small Businesses (Free & Paid)

Running a small business comes with unique challenges, including tight budgets and limited resources. That’s why choosing the right customer loyalty software can significantly improve your workflow and help you compete more effectively. Here, we feature the top customer loyalty software solutions designed for small businesses—offering affordable pricing, user-friendly interfaces, and scalable features that grow alongside your company.

Last Updated: October 01, 2025

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Popular Picks in Customer Loyalty Software

Giftbit

Giftbit

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Kangaroo

Kangaroo

$59 Per month

LoyaltyLion

LoyaltyLion

$199 Per month

Open Loyalty

Open Loyalty

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List of Top Best Customer Loyalty Software for Small Businesses

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Perkville is an innovative customer loyalty software designed to help businesses increase customer retention and engagement through reward programs. The platform offers a comprehensive suite of features that enable organizations to create, manage, and analyze loyalty programs tailored to their specific needs. With its user-friendly interface, businesses can easily set up reward systems, track cust... Read more about Perkville

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

Windsor Circle is a powerful customer loyalty software designed to help businesses enhance customer retention and drive long-term engagement. This comprehensive platform provides users with tools to create personalized loyalty programs tailored to their customers' preferences and behaviors. With features such as automated communications, targeted promotions, and customer segmentation, Windsor Circ... Read more about Windsor Circle

Free Trial

Available

Pricing Type

$5000 Per user

Location

United States

RewardTrax is an innovative customer loyalty software designed to help businesses develop and manage effective loyalty programs that drive customer engagement and retention. This versatile platform enables organizations to create customized loyalty initiatives that reward customers for their purchases, interactions, and referrals. With features such as automated reward distribution, tiered incenti... Read more about RewardTrax

Free Trial

NA

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Location

United States

SmartLoyalty is a powerful customer loyalty software solution designed to simplify the creation and management of effective loyalty programs. With its user-friendly interface, businesses can easily design personalized reward structures that resonate with their target audience. The platform includes tools for tracking customer engagement and analyzing program performance, providing real-time insigh... Read more about SmartLoyalty

Free Trial

NA

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Contact Vendor

Location

Switzerland

Voucherify is a versatile All-In-One Marketing Software designed to streamline the creation, distribution, and management of promotional campaigns. This powerful platform offers tools for generating discount codes, gift cards, referral programs, and loyalty initiatives, enabling businesses to attract and retain customers effectively. Voucherify integrates seamlessly with e-commerce platforms, CRM ... Read more about Voucherify

Free Trial

Available

Pricing Type

Contact Vendor

Location

Poland

Talon.One is a cutting-edge customer engagement software designed to enhance the way businesses interact with their customers. With its powerful platform, organizations can create personalized marketing campaigns that resonate with individual consumer preferences, leading to increased loyalty and sales. Talon.One’s comprehensive suite of tools allows for the development of promotions, discounts,... Read more about Talon.One

Free Trial

Available

Pricing Type

Contact Vendor

Location

Germany

LoyaltyPlant is an innovative customer loyalty software designed to help businesses build and manage effective loyalty programs that enhance customer engagement and retention. This comprehensive platform offers features such as reward management, customer segmentation, and analytics, enabling organizations to tailor their loyalty strategies effectively. With its userfriendly interface, businesses ... Read more about LoyaltyPlant

Free Trial

Available

Pricing Type

$250 Per user

Location

United States

Runa is an innovative customer loyalty software designed to help businesses build and maintain strong relationships with their customers through personalized rewards and engagement strategies. It offers a comprehensive platform for creating, managing, and analyzing loyalty programs with precision and ease. Runa features intuitive loyalty program design tools, allowing businesses to set up points-b... Read more about Runa

Free Trial

NA

Pricing Type

Contact Vendor

Location

United Kingdom

qiibee is a cutting-edge customer loyalty software platform designed to help businesses build and manage rewarding customer loyalty programs. The software offers a range of tools for creating, tracking, and rewarding customer engagement across multiple touchpoints, including in-store, online, and mobile. With qiibee, businesses can easily design loyalty programs tailored to their unique customer b... Read more about qiibee

Free Trial

Available

Pricing Type

$990 Per feautre

Location

Switzerland

Qloo is an advanced artificial intelligence (AI) software platform designed to help businesses harness the power of machine learning and data analytics to make smarter decisions. By analyzing vast amounts of data from various sources, Qloo's AI algorithms can identify patterns, predict trends, and provide actionable insights that help companies improve their operations, marketing strategies, and c... Read more about Qloo

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Top-Rated Reputation Marketing Software for Local Businesses

NiceJob is a customer review and reputation management software crafted to help businesses boost their online presence and credibility through customer feedback. A standout feature of NiceJob is its automated review solicitation process, which encourages satisfied customers to leave reviews, enhancing the company's online reputation. The platform integrates with various review sites, ensuring broa... Read more about NiceJob

Free Trial

14 Days

Pricing Type

$75 Per month

Location

Canada

iTouchVision CRM is a distribution software solution that enables businesses to manage customer relationships, streamline order processing, and optimize supply chain operations. It offers tools for tracking sales, managing customer interactions, and processing orders in real time. With iTouchVision CRM, distribution companies can improve their customer service by ensuring timely deliveries and acc... Read more about iTouchVision CRM

Free Trial

NA

Pricing Type

$89.98 Per user

Location

United Kingdom

Flok is a dynamic customer loyalty software designed to empower businesses by fostering strong customer relationships and driving repeat purchases. The platform offers a range of tools to create customized loyalty programs tailored to specific business needs, enabling organizations to engage customers through personalized rewards and incentives. With Flok, businesses can easily set up point-based ... Read more about Flok

Free Trial

Available

Pricing Type

$19 Per user

Location

United States

i2c Engage is a versatile customer loyalty software designed to help businesses create and manage dynamic loyalty programs that drive customer engagement and retention. This powerful platform provides a suite of tools for designing customized loyalty initiatives that reward customer interactions, purchases, and referrals. With features such as automated notifications, personalized offers, and soci... Read more about i2c Engage

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

mobile-pocket is a customer experience software designed to improve the way businesses interact with their customers by providing a mobile-based loyalty and rewards platform. Through a customizable digital wallet, mobile-pocket enables businesses to engage their customers by offering digital loyalty cards, exclusive promotions, and personalized offers. The software helps businesses enhance their c... Read more about mobile-pocket

Free Trial

NA

Pricing Type

$35000 Per one-time

Location

Austria

SweepWidget is a contest software designed to help businesses run successful online contests, giveaways, and promotions. The platform offers customizable templates and tools for creating and managing contests across multiple channels, including websites, social media, and email. SweepWidget enables businesses to collect entries, track participant engagement, and automate winner selection, reducing... Read more about SweepWidget

Free Trial

Available

Pricing Type

$29 Per month

Location

United States

Priority Retail Management System is a comprehensive retail management software that provides tools for handling sales, managing inventory, and enhancing customer experience. The platform includes POS capabilities, allowing for efficient checkout and inventory tracking across multiple locations. Priority’s CRM features enable businesses to store customer data, track purchase history, and impleme... Read more about Priority Retail Management System

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Marigold Loyalty is a comprehensive customer loyalty software that helps businesses design and manage loyalty programs that enhance customer retention and engagement. The platform enables businesses to create customized reward systems, such as points-based programs, tiered memberships, and referral bonuses, which motivate customers to return and make repeat purchases. Marigold Loyalty offers a wid... Read more about Marigold Loyalty

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

InviteReferrals is a powerful referral software designed to help businesses implement and manage referral marketing campaigns effectively. The platform allows organizations to create customized referral programs that incentivize customers to refer new clients. With its user-friendly interface, businesses can easily set up referral campaigns, track referrals, and reward customers for their particip... Read more about InviteReferrals

Free Trial

Available

Pricing Type

$99 Per feautre

Location

India

Loyal Zoo is a robust customer loyalty software designed to help businesses enhance customer retention and engagement through effective loyalty programs. This platform provides tools for creating and managing loyalty schemes, enabling businesses to reward customers for their repeat purchases and interactions. Users can customize loyalty rewards, track customer points, and analyze purchasing behavi... Read more about Loyal Zoo

Free Trial

Available

Pricing Type

$47 Per month

Location

United Kingdom

springbig is a marketing platform specializing in SMS and loyalty marketing solutions for cannabis retailers and dispensaries. It enables businesses to engage customers through targeted SMS campaigns, digital loyalty programs, and personalized promotions. The software offers features like customer segmentation, automated messaging, and analytics to track campaign performance. With compliance tools... Read more about springbig

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Marsello is a comprehensive Email Marketing Software designed to help businesses create, manage, and optimize impactful email campaigns that drive customer engagement and sales growth. This powerful platform offers a suite of tools for designing visually appealing and responsive emails, segmenting audiences based on behavior and preferences, and automating campaign workflows for maximum efficiency... Read more about Marsello

Free Trial

Available

Pricing Type

$125 Per user

Location

New Zealand

Warply is a comprehensive customer loyalty software that helps businesses build strong relationships with their customers through targeted loyalty programs and personalized rewards. The platform provides tools to create and manage customizable loyalty programs, enabling businesses to incentivize repeat purchases, increase customer engagement, and improve retention rates. With Warply, companies can... Read more about warply

Free Trial

NA

Pricing Type

Contact Vendor

Location

Greece

Ackroo is an innovative customer loyalty software designed to help businesses build and manage effective loyalty programs. The platform provides comprehensive tools for creating customized loyalty rewards, tracking customer engagement, and analyzing program performance, ensuring that organizations can foster customer retention and drive repeat business. Ackroo allows users to design tailored loyal... Read more about Ackroo

Free Trial

NA

Pricing Type

$35 Per feautre

Location

Canada

Collect Loyalty is customer loyalty software that enables businesses to create, manage, and optimize loyalty programs to retain and reward customers. This platform offers customizable loyalty schemes, including point-based systems, tiered rewards, and personalized incentives, helping companies build lasting relationships with their customers. Collect Loyalty also includes analytics tools to track ... Read more about Collect Loyalty

Free Trial

NA

Pricing Type

Contact Vendor

Location

New Zealand

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