Best Customer Loyalty Software for Small Businesses (Free & Paid)

Running a small business comes with unique challenges, including tight budgets and limited resources. That’s why choosing the right customer loyalty software can significantly improve your workflow and help you compete more effectively. Here, we feature the top customer loyalty software solutions designed for small businesses—offering affordable pricing, user-friendly interfaces, and scalable features that grow alongside your company.

Last Updated: October 01, 2025

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Popular Picks in Customer Loyalty Software

Giftbit

Giftbit

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Kangaroo

Kangaroo

$59 Per month

LoyaltyLion

LoyaltyLion

$199 Per month

Open Loyalty

Open Loyalty

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List of Top Best Customer Loyalty Software for Small Businesses

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Loyalty and Rewards is a membership management software that enables businesses to create, manage, and track loyalty programs, enhancing customer retention and engagement. It offers a customizable platform where businesses can set up reward tiers, track member activity, and offer points-based rewards for purchases or referrals. With built-in CRM features, Loyalty and Rewards allows companies to st... Read more about Loyalty and Rewards

Free Trial

NA

Pricing Type

$1000 Per user

Location

Indonesia

Craver is a powerful order management software tailored for businesses looking to streamline and optimize their order processing workflows. Ideal for restaurants, retailers, and e-commerce platforms, Craver offers a comprehensive suite of tools that facilitate efficient order tracking, fulfillment, and customer engagement. The platform’s user-friendly interface allows businesses to receive, orga... Read more about Craver

Free Trial

NA

Pricing Type

$199 Per user

Location

Canada

Everwin CXM is a powerful task management software designed to help teams organize, prioritize, and execute tasks efficiently. It offers a comprehensive platform for creating task lists, assigning responsibilities, and tracking progress in real-time, ensuring that projects stay on schedule and within scope. Everwin CXM features intuitive dashboards, customizable workflows, and collaborative tools ... Read more about Everwin CXM

Free Trial

Available

Pricing Type

$5000 Per feautre

Location

France

Unboxing is a customer loyalty software designed to help businesses build long-term customer relationships by offering rewards and incentives. The platform allows businesses to create loyalty programs, track customer behavior, and offer personalized rewards for repeat purchases or engagement. Unboxing supports multi-channel campaigns and integrates with ecommerce platforms, ensuring businesses can... Read more about Unboxing

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Roialty is a customer loyalty software that helps businesses create and manage rewards programs to retain and engage customers. This platform allows companies to offer customized loyalty programs, track customer behavior, and reward repeat customers with discounts, points, or special offers. Roialty offers powerful analytics tools to gain insights into customer preferences and purchasing habits, e... Read more about Roialty

Free Trial

NA

Pricing Type

Contact Vendor

Location

Italy

Loyalno is a customer loyalty software that enables businesses to create, manage, and track rewards programs aimed at increasing customer retention and engagement. With Loyalno, users can set up customized loyalty programs, offering points, discounts, and other incentives to encourage repeat purchases. The software’s customer segmentation tools allow businesses to tailor rewards based on custome... Read more about Loyalno

Free Trial

NA

Pricing Type

Contact Vendor

Location

Ukraine

Dojo-Navi is a digital adoption platform designed to help organizations manage and accelerate the adoption of new software and technology. The platform provides tools for guiding users through the onboarding process, offering step-by-step tutorials and in-app guidance to ensure smooth transitions. Dojo-Navi uses a user-friendly interface that allows employees to learn how to use new tools or syste... Read more about Dojo-Navi

Free Trial

Available

Pricing Type

$550 Per user

Location

Japan

&Open is a versatile customer loyalty software designed to help businesses build stronger, more engaging relationships with their customers. This platform empowers brands to create personalized loyalty programs that reward customers for their engagement, purchases, and overall brand loyalty. With &Open, businesses can design and manage customized rewards, such as discounts, exclusive offers, and s... Read more about &Open

Free Trial

NA

Pricing Type

Contact Vendor

Location

Ireland

Spoonity is an innovative customer loyalty software that enables businesses to build and manage effective loyalty and gift card programs. With its user-friendly platform, Spoonity allows organizations to create customized rewards systems tailored to their specific audience, encouraging repeat purchases and customer engagement. The software provides tools for tracking customer activity, allowing bu... Read more about Spoonity Loyalty & Gift Cards

Free Trial

NA

Pricing Type

$79 Per user

Location

Canada

CityGro is a comprehensive customer loyalty software designed to enhance customer engagement and retention for businesses. With its robust features, users can create and manage loyalty programs, track customer interactions, and analyze purchasing behaviors efficiently. The software offers a user-friendly interface that allows businesses to customize loyalty rewards, set up promotional campaigns, a... Read more about CityGro

Free Trial

Available

Pricing Type

$75 Per user

Location

United States

WaveToGet is a dynamic customer loyalty software designed to help businesses build stronger relationships with their customers. This innovative platform allows companies to create personalized loyalty programs that reward customers for their engagement and purchases. With features like customizable rewards, referral programs, and targeted promotions, WaveToGet enables businesses to enhance custome... Read more about WaveToGet

Free Trial

Available

Pricing Type

Contact Vendor

Location

Canada

Loyalty & Rewards is an innovative customer loyalty software designed to help businesses enhance customer retention and engagement through tailored loyalty programs. This platform offers tools for creating, managing, and analyzing loyalty initiatives, enabling organizations to reward their customers effectively for repeat business. With features that allow for segmentation of customer data, busine... Read more about Loyalty & Rewards

Free Trial

Available

Pricing Type

$1000 Per user

Location

South Africa

Merchant Centric is a powerful review management software designed to help businesses monitor and enhance their online reputation. The platform provides tools for collecting, managing, and responding to customer reviews across multiple channels, including Google, Yelp, and social media. With its user-friendly dashboard, organizations can track their review ratings, identify trends, and gain insigh... Read more about Merchant Centric

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Swipii for Business is a powerful customer loyalty software designed to help businesses build and manage loyalty programs that drive customer engagement and retention. This platform offers tools for creating customized loyalty rewards, tracking customer behavior, and analyzing program performance. With Swipii, businesses can implement digital loyalty cards, allowing customers to earn points and re... Read more about Swipii for Business

Free Trial

NA

Pricing Type

Contact Vendor

Location

United Kingdom

Gameball is a cutting-edge customer loyalty software designed to help businesses build and maintain long-lasting relationships with their customers. By incorporating gamification elements such as points, rewards, and challenges, Gameball transforms the customer experience into an interactive journey that keeps users engaged and motivated to make repeat purchases. The platform allows businesses to ... Read more about Gameball

Free Trial

Available

Pricing Type

$29 Per month

Location

Egypt

Boomerangme is a customer loyalty software that helps businesses retain customers and increase lifetime value by building personalized loyalty programs. The platform allows companies to create reward systems that encourage repeat purchases, customer referrals, and brand advocacy. Boomerangme supports a range of loyalty strategies, such as point-based systems, tiered rewards, and referral bonuses, ... Read more about Boomerangme

Free Trial

NA

Pricing Type

$69 Per month

Location

United States

CODE Marketing Cloud is a powerful dashboard software designed to provide businesses with real-time insights and analytics to drive marketing strategies. This platform allows users to consolidate data from various marketing channels, creating a comprehensive view of campaign performance and customer behavior. With CODE Marketing Cloud, organizations can easily create customizable dashboards that d... Read more about CODE Marketing Cloud

Free Trial

NA

Pricing Type

Contact Vendor

Location

Japan

GoSky Loyal is a customer loyalty software designed to help businesses foster long-term relationships with their customers by rewarding and retaining them. The platform allows businesses to create customized loyalty programs tailored to their specific needs and customer behaviors. With GoSky Loyal, businesses can easily track customer purchases, offer points-based rewards, and create tiered member... Read more about GoSky Loyal

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

relevanC is a campaign management software designed to help businesses optimize and monitor marketing campaigns across various digital channels. With relevanC, marketers can segment audiences, create targeted campaigns, and analyze performance metrics, ensuring campaigns reach the right audience effectively. The platform supports automated scheduling, allowing users to plan campaigns in advance an... Read more about relevanC

Free Trial

NA

Pricing Type

$0 Per month

Location

France

IncentiveLogic is a versatile customer loyalty software designed to help businesses build and maintain rewarding relationships with their customers. By offering tailored reward programs, IncentiveLogic allows companies to engage customers, incentivize purchases, and improve retention rates. Its comprehensive platform enables the creation of customized points-based systems, offering users multiple ... Read more about IncentiveLogic

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Coupontools is an innovative SMS marketing software designed to help businesses create, distribute, and track mobile coupons through SMS campaigns. The platform allows users to create customizable digital coupons that can be sent to customers via text message, helping businesses drive traffic and increase sales. Coupontools offers features like bulk messaging, personalized text templates, and auto... Read more about Coupontools

Free Trial

Available

Pricing Type

$47 Per user

Location

Belgium

Kademi is a comprehensive Customer Relationship Management (CRM) Software designed to help businesses manage and enhance their interactions with customers and prospects effectively. It offers a robust platform for tracking customer information, managing sales pipelines, and automating marketing campaigns, ensuring a seamless and personalized customer experience. Key features include contact manage... Read more about Kademi

Free Trial

Available

Pricing Type

$850 Per month

Location

New Zealand

Spaaza is an affiliate software platform designed to simplify and optimize affiliate marketing campaigns for businesses. It enables companies to create, manage, and track affiliate programs, allowing them to reach a wider audience and increase sales through strategic partnerships. The software offers comprehensive features such as customizable commission structures, real-time reporting, and perfor... Read more about Spaaza

Free Trial

NA

Pricing Type

Contact Vendor

Location

Netherlands

White Label Loyalty is a specialized customer loyalty software designed to help businesses create and manage their loyalty programs effectively. The platform offers tools for designing customizable loyalty schemes, tracking customer engagement, and analyzing program performance. White Label Loyalty provides features such as point accumulation, tiered rewards, and personalized promotions, enabling ... Read more about White Label Loyalty

Free Trial

NA

Pricing Type

$1999 Per feautre

Location

United Kingdom

Touchpoint MX is an innovative email marketing software designed to help businesses create personalized, automated email campaigns that drive engagement and boost conversion rates. The platform offers a user-friendly interface for designing eye-catching email templates, segmenting audiences, and scheduling email deliveries. Touchpoint MX uses advanced analytics to track email performance, includin... Read more about Touchpoint MX

Free Trial

NA

Pricing Type

Contact Vendor

Location

New Zealand

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