Best Customer Loyalty Software for Small Businesses (Free & Paid)

Running a small business comes with unique challenges, including tight budgets and limited resources. That’s why choosing the right customer loyalty software can significantly improve your workflow and help you compete more effectively. Here, we feature the top customer loyalty software solutions designed for small businesses—offering affordable pricing, user-friendly interfaces, and scalable features that grow alongside your company.

Last Updated: October 01, 2025

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Popular Picks in Customer Loyalty Software

Giftbit

Giftbit

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Kangaroo

Kangaroo

$59 Per month

LoyaltyLion

LoyaltyLion

$199 Per month

Open Loyalty

Open Loyalty

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List of Top Best Customer Loyalty Software for Small Businesses

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Feefo is a robust review management software that enables businesses to collect, analyze, and respond to customer feedback effectively. Trusted by brands across industries, Feefo uses verified customer reviews to ensure authenticity, helping businesses build trust and improve customer relationships. The platform’s customizable review invitations and automated feedback requests streamline the pro... Read more about Feefo

Free Trial

Available

Pricing Type

Contact Vendor

Location

United Kingdom

SumUp is a userfriendly payment processing software designed to simplify transactions for businesses of all sizes. With its intuitive interface, SumUp allows merchants to accept payments quickly and securely, whether instore or online. The software supports various payment methods, including credit and debit cards, mobile wallets, and contactless payments, ensuring flexibility for customers. SumUp... Read more about SumUp

Free Trial

NA

Pricing Type

$99 Per month

Location

Brazil

eCommerce Retention Marketing Platform

Yotpo is a dynamic e-commerce marketing platform shifting the way businesses harness customer reviews and user-generated content. Functioning as a centralized hub, Yotpo enables brands to collect and showcase authentic customer reviews, photos, and Q&A, bolstering trust and credibility. The platform seamlessly integrates with e-commerce sites, allowing for easy implementation and customization. Yo... Read more about Yotpo

Free Trial

Available

Pricing Type

$79 Per month

Location

United States

Restaurant Marketing & Commerce Platform

BentoBox is a unique and comprehensive software solution developed specifically for the restaurant industry, aimed at enhancing online presence and streamlining operations. Its primary feature is website creation, enabling restaurants to build attractive, mobile-friendly websites with ease. BentoBox stands out for its integrated e-commerce capabilities, allowing restaurants to sell merchandise, gi... Read more about BentoBox

Free Trial

NA

Pricing Type

$99 Per month

Location

United States

SheerID is a powerful ecommerce software solution designed to verify customer identities and eligibility for exclusive offers and discounts. It integrates seamlessly with online stores, ensuring that only qualified customers can access special promotions, such as student, military, or first responder discounts. SheerID’s real-time verification process reduces fraud and enhances the integrity of ... Read more about SheerID

Free Trial

Available

Pricing Type

$0.01 Per month

Location

United States

#1 Association Community Software

Higher Logic Thrive is a versatile software platform designed to facilitate effective online communities and engagement. It serves as a hub for organizations looking to connect with their members, customers, or stakeholders. With Higher Logic Thrive, you can create customized, user-friendly online communities, discussion forums, and collaboration spaces. Members can easily interact, share knowledg... Read more about Higher Logic Thrive

Free Trial

NA

Pricing Type

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Location

United States

QZZR is a dynamic survey software designed to help organizations gather insights and feedback from their audience. This platform offers comprehensive tools for creating, distributing, and analyzing surveys, ensuring that users can effectively collect valuable data. With its intuitive interface, users can easily design engaging surveys, customize questions, and share them across multiple channels s... Read more about QZZR

Free Trial

Available

Pricing Type

$24.99 Per month

Location

United States

Dynata Insights Platform is a robust survey software that empowers businesses to gather valuable consumer insights efficiently. This platform provides a comprehensive suite of tools for designing, distributing, and analyzing surveys across various demographics and markets. With Dynata, users can create custom surveys that cater to specific research needs, utilizing advanced question types and logi... Read more about Dynata Insights Platform

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Omnichannel Customer Engagement Platform

SAP Emarsys is a comprehensive cloud-based marketing platform designed to significantly enhance customer engagement through personalized experiences. This software uniquely integrates advanced data analytics and marketing automation tools, allowing businesses to create, manage, and optimize their marketing campaigns across multiple channels, including email, social media, SMS, and web. SAP Emarsys... Read more about Emarsys

Free Trial

NA

Pricing Type

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Location

United States

Excel at customer experience in a world of change

GetFeedback is an online survey tool primarily focused on customer experience and feedback. It allows businesses to create and send surveys that are visually appealing and mobile-responsive. This tool offers various question types, including Net Promoter Score (NPS), Customer Satisfaction (CSAT), and Customer Effort Score (CES) surveys. GetFeedback integrates seamlessly with Salesforce, enabling u... Read more about GetFeedback

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

PowerReviews is an innovative customer loyalty software that helps businesses enhance customer engagement and foster brand loyalty. This comprehensive platform allows organizations to collect, manage, and showcase customer feedback across various online channels, building trust and credibility with potential buyers. With PowerReviews, businesses can easily solicit reviews and ratings from satisfie... Read more about PowerReviews

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Turn your customers into loyal advocates

Influitive is a cutting-edge advocacy marketing platform, designed to harness the power of customer enthusiasm. It specializes in building and managing a brand's community of advocates. The software facilitates the creation of engaging challenges and rewards to motivate users. Its intuitive interface allows for easy navigation and management of advocacy programs. Influitive integrates seamlessly w... Read more about Influitive

Free Trial

NA

Pricing Type

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Location

Canada

AwardWallet is a customer loyalty software designed to help businesses enhance their customer retention strategies by offering personalized loyalty programs. The platform allows users to easily manage and track their rewards, points, and miles across multiple loyalty programs. With AwardWallet, businesses can create customized loyalty programs that incentivize repeat purchases, encourage customer ... Read more about AwardWallet

Free Trial

NA

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Location

United States

Quantum360 is an advanced customer loyalty software designed to help businesses build and manage effective loyalty programs that drive customer engagement and retention. This platform offers comprehensive tools for creating personalized loyalty experiences, enabling businesses to reward customers for their purchases and interactions. Users can customize loyalty tiers, track customer points, and an... Read more about Quantum360

Free Trial

NA

Pricing Type

$1 Per user

Location

United States

Ecommerce growth tools by Shopper Approved

Shopper Approved is a versatile software developed to amplify customer voices and enhance e-commerce experiences. Its standout feature is the collection and display of verified customer reviews, ratings, and testimonials, which greatly boost consumer trust and credibility for online businesses. The platform specializes in seamlessly gathering feedback post-purchase, ensuring authentic and relevant... Read more about Shopper Approved

Free Trial

NA

Pricing Type

$119 Per month

Location

United States

Como Sense is a powerful customer loyalty software designed to enhance customer engagement and retention for businesses across various industries. This platform offers a range of tools to create and manage loyalty programs, rewards systems, and personalized marketing campaigns. With its intuitive interface, businesses can easily design customer journeys, segment audiences, and track engagement met... Read more about Como Sense

Free Trial

NA

Pricing Type

Contact Vendor

Location

Israel

LevelUp is a cutting-edge Payment Processing Software designed to help businesses securely manage and streamline their financial transactions, ensuring seamless payment experiences for customers and enhanced operational efficiency. This comprehensive platform offers a wide range of features, including multi-channel payment acceptance, secure transaction processing, real-time reporting, fraud detec... Read more about LevelUp

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Heartland Restaurant is a powerful point-of-sale (POS) software designed specifically for the restaurant industry. It streamlines operations by providing tools for order management, inventory tracking, and customer relationship management. With its user-friendly interface, Heartland Restaurant enables servers to process orders quickly, while managers can monitor sales, track inventory levels, and ... Read more about Heartland Restaurant

Free Trial

Available

Pricing Type

$89 Per month

Location

United States

Rewards Network is a loyalty program software designed specifically for small businesses to enhance customer retention and boost repeat sales. The platform allows businesses to create and manage customized loyalty programs that reward customers for repeat purchases, referrals, or social media engagement. With Rewards Network, businesses can offer a variety of reward structures, such as points syst... Read more about Rewards Network

Free Trial

NA

Pricing Type

$1 Per feautre

Location

United States

Poket is an innovative customer loyalty software designed to help businesses foster deeper connections with their customers through engaging loyalty programs. This platform provides a suite of tools for creating, managing, and analyzing loyalty initiatives that encourage repeat business and enhance customer satisfaction. With features like personalized rewards, point tracking, and promotional camp... Read more about Poket

Free Trial

Available

Pricing Type

$15 Per user

Location

Singapore

Smartico is a customer loyalty software designed to help businesses create, manage, and optimize loyalty programs that drive customer retention and brand advocacy. The platform allows businesses to design customizable loyalty rewards systems, where customers can earn points for purchases, referrals, social media engagement, and more. Smartico’s advanced analytics tools enable businesses to ... Read more about Smartico

Free Trial

NA

Pricing Type

Contact Vendor

Location

Bulgaria

Propello Cloud is a customer loyalty software crafted to help businesses build and maintain strong relationships with their customers. It offers features for creating customized loyalty programs that reward customers for their purchases, interactions, and referrals. With Propello Cloud, businesses can design tiered reward systems, track customer points, and provide personalized offers based on pur... Read more about Propello Cloud

Free Trial

NA

Pricing Type

Contact Vendor

Location

United Kingdom

Bunchball Nitro is a performance appraisal software that utilizes gamification principles to enhance employee engagement and productivity. This platform enables organizations to create personalized recognition programs, encouraging employees to achieve their goals and contribute to team success. With its intuitive interface, managers can set up challenges, track performance metrics, and reward ach... Read more about Bunchball Nitro

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Vexilor POS is a versatile customer loyalty software designed to help businesses enhance customer engagement and drive repeat sales. It offers a range of features including loyalty program management, rewards tracking, personalized promotions, and customer analytics, enabling businesses to create meaningful and lasting relationships with their customers. The intuitive platform allows businesses to... Read more about Vexilor POS

Free Trial

NA

Pricing Type

$0.01 Per feautre

Location

Canada

Talkable is a powerful Referral Software designed to help businesses harness the power of word-of-mouth marketing to drive growth and customer acquisition. The platform enables companies to create, manage, and optimize referral programs that incentivize existing customers to refer new clients. Talkable offers customizable templates, automated workflows, and seamless integration with popular e-comm... Read more about Talkable

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

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