Best SEO Software for Small Businesses (Free & Paid)

SEO Software, or Search Engine Optimization Software, is designed to help businesses enhance their online visibility. For small businesses, appearing prominently on search engines like Google is essential to attract potential customers. This software offers a range of tools to optimize your website, starting with keyword research to identify the most relevant terms for your industry. It analyzes your website’s performance, highlighting areas that need improvement such as page load speed, mobile compatibility, and content quality. Additionally, SEO Software tracks your search engine rankings over time, allowing you to monitor progress and adjust strategies as needed. It also provides competitor analysis, so you can understand how your rivals are performing and find opportunities to outperform them. Many SEO tools include features like backlink analysis, helping you build a strong network of quality links that boost your site’s authority. The user-friendly interfaces make it easy for small business owners, even those without technical expertise, to implement effective SEO strategies. By improving your website’s searchability, SEO Software drives more traffic, increases brand awareness, and ultimately leads to higher sales. To help you enhance your online presence, here are some SEO Software options to choose from:

Last Updated: October 01, 2025

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434 Software

Popular Picks in SEO Software

Surfer

Surfer

$89 Per month

Alli AI for SEO

Alli AI for SEO

$249 Per month

Semrush

Semrush

$117.33 Per month

Moz Pro

Moz Pro

$99 Per month

List of Top SEO Software for Small Businesses

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Celebros is an enterprise search software designed to improve search functionality and enhance user experience within large-scale businesses. The platform utilizes advanced search algorithms and artificial intelligence (AI) to deliver highly relevant results from complex databases and content management systems. Celebros optimizes the search process by considering factors such as user intent, past... Read more about Celebros

Free Trial

Available

Pricing Type

$49 Per feautre

Location

United States

Experience The Power Of Perfectly Optimized Content

INK is a content marketing software designed to help businesses optimize their content for search engines and improve their digital marketing strategies. The platform uses AI-driven insights and SEO recommendations to ensure that content is both engaging for readers and optimized for search engine visibility. INK’s tools allow users to analyze keywords, measure content performance, and refine me... Read more about INK

Free Trial

Available

Pricing Type

$35 Per month

Location

United States

ASO Tools is a robust suite of App Store Optimization (ASO) tools designed to help app developers and marketers improve the visibility and ranking of their mobile apps on app stores like Google Play and Apple App Store. This software offers a range of features for optimizing app metadata, including titles, keywords, descriptions, and screenshots, to ensure maximum discoverability by potential user... Read more about ASO Tools

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Gyro-n is a cutting-edge SEO (Search Engine Optimization) software solution designed to help businesses increase their online visibility and improve search engine rankings. With its powerful suite of tools, Gyro-n enables marketers and SEO professionals to conduct keyword research, optimize on-page content, monitor backlinks, and track competitors’ performance. The software provides in-depth ana... Read more about Gyro-n

Free Trial

Available

Pricing Type

$500 Per month

Location

Japan

Gyro-n SEO is a comprehensive SEO software designed to help businesses improve their search engine rankings and drive organic traffic to their websites. The platform offers a wide range of tools for keyword research, on-page optimization, backlink analysis, and competitor monitoring, ensuring that your SEO strategies are effective and data-driven. With features such as real-time rank tracking, SEO... Read more about Gyro-n SEO

Free Trial

NA

Pricing Type

$4500 Per feautre

Location

Japan

SEOmonitor is an advanced SEO Software that helps digital marketers and SEO professionals track, analyze, and improve their website’s search engine rankings. The platform offers keyword tracking, competitor analysis, and performance forecasting tools, giving users valuable insights into their SEO strategies. With SEOmonitor’s powerful reporting features, marketers can monitor key metrics such ... Read more about SEOmonitor

Free Trial

Available

Pricing Type

Contact Vendor

Location

Romania

Jaaxy is a powerful SEO software designed to help businesses and marketers optimize their websites for search engines. The platform offers a suite of tools to perform keyword research, track keyword rankings, analyze competitors, and optimize on-page SEO. Jaaxy’s keyword research tool helps users identify high-performing keywords with low competition, providing valuable insights for creating eff... Read more about Jaaxy

Free Trial

NA

Pricing Type

$49 Per month

Location

Canada

Digital Shelf Analytics is an advanced SEO and digital marketing software that helps businesses optimize their online presence and improve e-commerce performance. By analyzing product listings, search visibility, and consumer behavior, the software provides actionable insights to help brands enhance their digital strategies. Digital Shelf Analytics offers tools for monitoring keyword rankings, tra... Read more about Digital Shelf Analytics

Free Trial

NA

Pricing Type

Contact Vendor

Location

India

TACT SEO is a comprehensive search engine optimization (SEO) software designed to help businesses improve their online visibility and drive organic traffic. This platform provides a suite of tools for keyword research, on-page optimization, and performance tracking, enabling users to develop effective SEO strategies. With TACT SEO, organizations can analyze competitors, identify high-value keyword... Read more about TACT SEO

Free Trial

Available

Pricing Type

$50000 Per user

Location

Japan

SuiteJar is an advanced SEO software designed to help businesses improve their website rankings and visibility on search engines. The platform offers a range of tools for keyword research, on-page optimization, backlink analysis, and competitor tracking. SuiteJar provides real-time SEO audits, identifying technical issues such as broken links, missing meta tags, and slow page loading times, and of... Read more about SuiteJar

Free Trial

Available

Pricing Type

$19 Per month

Location

India

The World's Fastest & Most Accurate Rank Tracker

AccuRanker is a specialized SEO tool renowned for its precision and speed in tracking keyword rankings. It stands out with its real-time ranking updates, offering immediate insights into how keywords perform on search engines. A key feature is its ability to track rankings on both Google and Bing, including local and mobile search results. AccuRanker's intuitive interface simplifies data analysis,... Read more about AccuRanker

Free Trial

14 Days

Pricing Type

$129 Per month

Location

United States

Conversion Rate Optimization Tools

Plerdy is a versatile software that focuses on website optimization and user behavior analysis. Its standout feature is its comprehensive suite of tools for improving user experience. With heatmaps, you can visualize how visitors interact with your website, pinpointing areas that need attention. Plerdy also offers conversion funnel analysis, allowing you to identify and rectify drop-offs in your s... Read more about Plerdy

Free Trial

NA

Pricing Type

Contact Vendor

Location

Antigua And Barbuda

SEO Suite is an all-in-one SEO software platform designed to help businesses improve their website rankings on search engines and drive more organic traffic. The software offers a range of tools for optimizing on-page and off-page SEO, including keyword research, backlink analysis, site auditing, and rank tracking. With SEO Suite, users can identify high-performing keywords relevant to their indus... Read more about SEO Suite

Free Trial

Available

Pricing Type

$119.95 Per feautre

Location

Australia

Linkody is a powerful link management tool designed to help businesses monitor and manage their backlinks and online presence effectively. This platform provides comprehensive tools for tracking backlinks, analyzing link performance, and identifying opportunities for improvement. With its user-friendly interface, users can easily monitor their link profile, receive alerts for lost links, and evalu... Read more about Linkody

Free Trial

Available

Pricing Type

$14.9 Per month

Location

Netherlands

Authoritas is a cutting-edge SEO software designed to help businesses optimize their online presence and improve search engine rankings effectively. It offers a comprehensive suite of tools for keyword research, on-page optimization, backlink analysis, and competitor benchmarking, ensuring that websites are fully optimized for search engines. Authoritas’s intuitive interface allows users to cond... Read more about Authoritas

Free Trial

Available

Pricing Type

Contact Vendor

Location

United Kingdom

SEOZoom is an SEO software platform designed to help businesses improve their website’s search engine ranking. The software offers a comprehensive suite of tools for keyword research, on-page SEO optimization, backlink analysis, and competitor tracking. SEOZoom provides detailed insights into website performance, helping businesses identify areas for improvement and develop targeted SEO strategi... Read more about SEOZoom

Free Trial

Available

Pricing Type

$59 Per feautre

Location

Italy

Linkdex is a comprehensive SEO software platform that helps businesses optimize their online presence and improve search engine rankings. The platform provides a suite of tools for keyword research, backlink analysis, on-page optimization, and competitor tracking, enabling businesses to implement effective SEO strategies. Linkdex’s keyword research tool helps businesses identify high-performing ... Read more about Linkdex

Free Trial

NA

Pricing Type

Contact Vendor

Location

United Kingdom

ScrapeBox is a powerful data mining software tool designed for businesses and marketers to collect and analyze data from the web at scale. With its scraping capabilities, ScrapeBox enables users to gather large volumes of publicly available data, such as contact information, reviews, and competitor insights, from websites across the internet. The software supports a variety of scraping methods, in... Read more about ScrapeBox

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Paddle SEO is a comprehensive SEO software designed to optimize your website for better search engine rankings and increased visibility. Offering a suite of powerful tools, Paddle SEO helps businesses improve on-page SEO, conduct keyword research, and analyze backlink profiles. The software's intuitive dashboard allows users to monitor SEO performance, track keyword rankings, and audit websites fo... Read more about Paddle SEO

Free Trial

NA

Pricing Type

Contact Vendor

Location

Japan

marketgoo is an innovative SEO software designed to help businesses improve their online visibility and search engine rankings. This platform provides users with a comprehensive suite of tools to analyze their website's performance, identify optimization opportunities, and track progress over time. With a user-friendly interface, marketgoo guides users through the SEO process, offering actionable ... Read more about marketgoo

Free Trial

NA

Pricing Type

$29.97 Per month

Location

Spain

Shogun is an advanced ecommerce software solution designed to help online businesses create and manage high-converting, customizable websites without requiring coding expertise. With its drag-and-drop page builder, Shogun makes it easy for ecommerce store owners to design visually appealing product pages, landing pages, and blog posts. The platform offers a wide range of customizable templates and... Read more about Shogun

Free Trial

Available

Pricing Type

$39 Per month

Location

United States

MIERUCA is a powerful keyword research tool designed to help digital marketers, SEO specialists, and content creators find high-traffic, relevant keywords to enhance their search engine optimization (SEO) strategies. The platform provides in-depth keyword analysis, including search volume, competition level, and keyword difficulty, to help users identify the most effective keywords for their conte... Read more about MIERUCA

Free Trial

Available

Pricing Type

Contact Vendor

Location

Japan

SEO Master is an advanced SEO software tool designed to help businesses improve their search engine rankings and drive organic traffic to their websites. With its powerful suite of tools, SEO Master enables users to perform in-depth keyword research, monitor search rankings, analyze backlinks, and audit website health. The software provides actionable insights on on-page and off-page optimization,... Read more about SEO Master

Free Trial

NA

Pricing Type

$35000 Per month

Location

Japan

Mondovo is a powerful SEO software designed to help businesses optimize their online presence and improve search engine rankings. This platform provides comprehensive tools for keyword research, site audits, backlink analysis, and performance tracking efficiently. With its user-friendly interface, users can easily analyze their website’s SEO performance, identify areas for improvement, and track... Read more about Mondovo

Free Trial

Available

Pricing Type

Contact Vendor

Location

India

Answerbase is a comprehensive Ecommerce Software designed to help businesses manage online stores and provide self-service support through a Q&A platform. The platform offers tools for product listing, inventory management, and customer engagement, enabling businesses to create interactive and informative ecommerce websites. Answerbase features an intuitive interface that allows customers to ask q... Read more about Answerbase

Free Trial

Available

Pricing Type

$19 Per feautre

Location

Spain

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