Top 10 Social Media Marketing Software Comparison – Find the Right Solution

Choosing the right Social Media Marketing Software can be challenging with so many options available. To simplify your decision-making, we have created this comprehensive comparison table of the top 10 Social Media Marketing Software solutions. Compare their features, pricing, user ratings, and overall performance to find the perfect fit for your needs. Whether you're looking for affordability, advanced features, or seamless integrations, this side-by-side analysis will help you make an informed choice. Whether you’re a small business, enterprise, or individual user, explore this in-depth top 10 Social Media Marketing Software comparison to select the best solution with confidence.

Comparison Table of Top 10 Social Media Marketing Software

Product
Canva

Canva

HubSpot Marketing Hub

HubSpot Marketing Hub

Hootsuite

Hootsuite

Buffer

Buffer

Sprout Social

Sprout Social

BuzzSumo

BuzzSumo

CoSchedule Marketing Suite

CoSchedule Marketing Suite

Sendible

Sendible

SocialPilot

SocialPilot

Brand24

Brand24

Review & Ratings

No reviews available

No reviews available

No reviews available

No reviews available

No reviews available

No reviews available

No reviews available

No reviews available

No reviews available

Description

Canva is a user-friendly and one of the most popular... Read more about Canva

HubSpot Marketing Hub is an all-in-one marketing software designed to... Read more about HubSpot Marketing Hub

Hootsuite is one of the leading social media management platforms... Read more about Hootsuite

Buffer is a user-friendly software designed to simplify social media... Read more about Buffer

Sprout Social is a comprehensive social media management platform that... Read more about Sprout Social

BuzzSumo is a versatile online tool that helps users analyze... Read more about BuzzSumo

CoSchedule Marketing Suite is a comprehensive software solution designed to... Read more about CoSchedule Marketing Suite

Sendible is a dynamic social media management tool designed to... Read more about Sendible

SocialPilot is a comprehensive social media marketing tool designed for... Read more about SocialPilot

Brand24 is a powerful social media monitoring software designed to... Read more about Brand24

Free Trial

30 Days

14 Days

30 Days

14 Days

30 Days

30 Days

NA

NA

14 Days

Available

Starting Price

$45.37 Per Year

$800 Per Month

$1,915 pe Per Month

$5 Per Month

$199 Per Month

$159 Per Month

$19 Per Month

$29 Per Month

$1700 Per Month

$99 Per Month

Features
Automated Publishing
Campaign Analytics
Commenting/Notes
Tagging
Contact Management
Social Media Monitoring
Performance Metrics
Campaign Planning
Multi-Campaign
Content Management
Social Promotion
Multi-Channel Marketing
Image Library
Post Scheduling
Email Marketing
Conversion Tracking
Campaign Management
Drag & Drop
Reporting/Analytics
Engagement Tracking
Multi-Channel Management
Content Library
AB Testing
Multi-Account Management
Social Media Integration
Calendar Management
Trend Analysis
Customer Segmentation
Keyword Filtering
Automated Scheduling
Click Tracking
Artificial Intelligence
Other Info
Deployment
  • Cloud Hosted
  • Cloud Hosted
  • On-Premise
  • Cloud Hosted
  • Cloud Hosted
  • Cloud Hosted
  • Cloud Hosted
  • Cloud Hosted
  • Cloud Hosted
  • Cloud Hosted
  • Cloud Hosted
Devices Supported
  • Web-Based
  • iPhone
  • Android
  • Windows
  • Mac
  • Web-Based
  • iPhone
  • Android
  • Windows
  • Mac
  • Linux
  • Web-Based
  • iPhone
  • Android
  • Web-Based
  • iPhone
  • Android
  • Web-Based
  • iPhone
  • Android
  • Web-Based
  • Web-Based
  • iPhone
  • Android
  • Web-Based
  • iPhone
  • Android
  • Web-Based
  • iPhone
  • Android
  • Web-Based
  • iPhone
  • Android
  • Mac
Pricing Model
  • Per User
  • Contact Vendor
  • Usage Based
  • Usage Based
  • Per User
  • Usage Based
  • Per User
  • Per User
  • Flat Rate
  • Flat Rate
Support
  • Email
  • Chat
  • Knowledge Base
  • 24x7 Support
  • Email
  • Phone
  • Chat
  • Knowledge Base
  • FAQs/Forum
  • 24x7 Support
  • Email
  • Phone
  • Chat
  • Knowledge Base
  • Email
  • Chat
  • 24x7 Support
  • Email
  • Phone
  • Chat
  • Knowledge Base
  • Email
  • Chat
  • Knowledge Base
  • Email
  • Phone
  • Chat
  • Knowledge Base
  • Email
  • Phone
  • Chat
  • Knowledge Base
  • 24x7 Support
  • Email
  • Phone
  • Chat
  • Knowledge Base
  • Email
  • Phone
  • Chat
  • Knowledge Base
  • FAQs/Forum
Target Company Size
  • Self-Employed
  • Small-Business
  • Midsize-Business
  • Large-Enterprise-Business
  • Self-Employed
  • Small-Business
  • Midsize-Business
  • Large-Enterprise-Business
  • Self-Employed
  • Small-Business
  • Midsize-Business
  • Large-Enterprise-Business
  • Self-Employed
  • Small-Business
  • Midsize-Business
  • Large-Enterprise-Business
  • Self-Employed
  • Small-Business
  • Midsize-Business
  • Large-Enterprise-Business
  • Self-Employed
  • Small-Business
  • Midsize-Business
  • Large-Enterprise-Business
  • Self-Employed
  • Small-Business
  • Midsize-Business
  • Large-Enterprise-Business
  • Self-Employed
  • Small-Business
  • Self-Employed
  • Small-Business
  • Midsize-Business
  • Self-Employed
  • Small-Business
  • Midsize-Business

FAQs About Social Media Marketing Software Comparison

With so many Social Media Marketing Software solutions available, a side-by-side comparison helps you identify which tool offers the best features, pricing, and user experience for your specific needs. By evaluating multiple options at once, you can pinpoint the solution that aligns with your budget, technical requirements, and business goals.

Absolutely! Depending on the tool, you may discover:

  • Free Version options like CoSchedule Marketing Suite (basic features remain free for life)
  • Free Trial offerings such as HubSpot Marketing Hub, Canva, Hootsuite, Buffer, Sprout Social, BuzzSumo, SocialPilot and Brand24 (test premium features before committing)

These budget-friendly Social Media Marketing Software solutions can be perfect for startups or small businesses, although they often come with usage caps or feature limitations. Always review each product’s details to ensure it meets your specific needs.

Small businesses often benefit from budget-friendly, easy-to-deploy, and intuitive platforms. For example, HubSpot Marketing Hub, Canva, Hootsuite, Buffer, Sprout Social, BuzzSumo, CoSchedule Marketing Suite, Sendible, SocialPilot and Brand24 are popular picks in the Social Media Marketing Software category, offering simple setup, affordable plans, and essential features suitable for smaller teams.

Enterprises typically require advanced security, robust reporting, and scalability. Tools like HubSpot Marketing Hub, Canva, Hootsuite, Buffer, Sprout Social, BuzzSumo and CoSchedule Marketing Suite in the Social Media Marketing Software category excel at handling complex workflows, large user bases, and offer dedicated enterprise support.

Yes! Many Social Media Marketing Software solutions—such as HubSpot Marketing Hub, Canva, Hootsuite, Buffer, Sprout Social, CoSchedule Marketing Suite, Sendible, SocialPilot and Brand24—provide mobile apps for on-the-go access. This allows you to manage features, collaborate in real time, and stay updated wherever you are. If mobile functionality is crucial for your business, be sure to confirm each software’s app availability and compatibility.