Hotjar is an intuitive tool designed to understand online user behavior and website performance. It offers heatmaps, which visually represent where users click, move, and scroll on your site, providing insights into their interactions. Hotjar also features session recordings, showing real user journeys and experiences. This helps identify usability issues and areas for improvement. Surveys and feedback polls are part of Hotjar's offerings, enabling direct user engagement to gather opinions and suggestions. The tool integrates with website platforms seamlessly, making it easy to set up and use. Hotjar's analytics provide actionable data, aiding in website optimization for a better user experience. Aimed at businesses and website owners, Hotjar simplifies user behavior analysis and enhances website effectiveness.
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