Best Customer Journey Mapping Tools Software

Customer journey mapping tools empower businesses to visualize and analyze the paths customers take when interacting with their brand. These tools help identify pain points, optimize touchpoints, and enhance the overall customer experience. By mapping the customer journey, businesses can better understand user behavior and tailor their strategies to meet customer needs effectively. The best customer journey mapping tools include features like drag-and-drop interfaces, real-time collaboration, and integration with CRM and analytics platforms. Customer experience mapping tools provide detailed insights into every stage of the journey, from initial engagement to post-purchase interactions. These tools are invaluable for refining marketing campaigns, improving support services, and building stronger customer relationships. Explore top customer journey mapping software to gain actionable insights and create seamless experiences. Choose tools that help you understand your customers better and drive meaningful engagement.

Last Updated: October 01, 2025

179 Software

List of Top Customer Journey Mapping Tools | Best Customer Experience Mapping Platforms

Pricing Options

Monthly Subscription

Annual Subscription

One-Time Payment

Quote Based

Features

Customer Profiles

Behavioral Analytics

Reporting & Statistics

Customizable Templates

Drag & Drop

Activity Dashboard

Collaboration Tools

Customer Experience Management

Data Import/Export

Activity Tracking

Engagement Tracking

Performance Metrics

Predictive Analytics

Customer Segmentation

Artificial Intelligence

Company Size

Self Employed

Small Business

Medium Business

Enterprise

I'm looking for Customer Journey Mapping Tools Software that is:

Whatfix is a leading digital adoption platform designed to facilitate user onboarding and enhance the experience of software applications. This platform provides tools for creating interactive guides, tutorials, and training modules, ensuring that users can quickly learn how to navigate and utilize new software features. Whatfix includes analytics capabilities that track user engagement and learni... Read more about Whatfix

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

Intouch Insight CX Platform is a robust complaint management software designed to improve customer experience by efficiently handling and resolving customer complaints. This platform provides tools for tracking, categorizing, and analyzing complaints, enabling businesses to identify recurring issues and take corrective action. With automated workflows and real-time notifications, Intouch Insight C... Read more about Intouch Insight CX Platform

Free Trial

NA

Pricing Type

Contact Vendor

Location

Canada

Improve your website's conversion rate using our collection of tools including Dynamic Heatmaps, Session Recordings and Surveys.

Lucky Orange is an innovative software tool designed to help businesses understand and improve their website's user experience. It offers a suite of features including real-time visitor tracking, heatmaps, session recordings, and conversion funnels. With real-time tracking, businesses can see how visitors are interacting with their site at any moment, offering immediate insights into user behavior... Read more about Lucky Orange

Free Trial

7 Days

Pricing Type

$32 Per month

Location

United States

Sales CRM + Sales Automation Platform

LeadSquared CRM is a versatile software designed to streamline sales and marketing activities, particularly for high-velocity sales processes. It's user-friendly and focuses on automating key tasks to increase efficiency. The software excels in lead capture, tracking interactions, and nurturing leads through the sales funnel. With LeadSquared, businesses can easily manage customer data and follow-... Read more about LeadSquared CRM

Free Trial

NA

Pricing Type

$2500 Per month

Location

India

Netcore Customer Engagement is a campaign management software designed to help businesses engage with their customers through personalized communication. The platform allows marketers to create, execute, and analyze multi-channel campaigns, including email, SMS, push notifications, and in-app messaging. Netcore offers automation features, enabling businesses to send targeted messages based on cust... Read more about Netcore Customer Engagement

Free Trial

Available

Pricing Type

$22 Per year

Location

India

DemandJump is a powerful SEO Software designed to elevate online visibility and drive organic traffic for businesses of all sizes. It offers comprehensive tools for keyword research, competitive analysis, and on-page optimization, ensuring websites are optimized for search engines effectively. Key features include real-time SEO performance tracking, backlink analysis, and content recommendations t... Read more about DemandJump

Free Trial

Available

Pricing Type

$99 Per feautre

Location

United States

Retain your most valuable audience

Design and optimize customer journeys effortlessly with Pushwoosh Customer Journey Builder. Create personalized, cross-channel experiences using push notifications, in-app messages, emails, SMS, and WhatsApp. Segment users based on behavior, demographics, or custom criteria, and keep user data updated in real time to ensure accurate targeting and personalization. Trigger journeys through specific... Read more about Pushwoosh

Free Trial

Available

Pricing Type

$49 Per month

Location

United States

UXPressia is a dedicated customer journey mapping tool designed to help businesses visualize and enhance their customer experiences. This platform offers a comprehensive suite of features for creating detailed journey maps, personas, and impact maps, enabling organizations to understand their customers’ needs and behaviors better. With its userfriendly interface, teams can easily collaborate on ... Read more about UXPressia

Free Trial

Available

Pricing Type

$36 Per month

Location

United States

Glassbox is an advanced website monitoring software designed to enhance user experience by providing deep insights into website performance and user behavior. This platform enables businesses to track key performance metrics, identify issues, and optimize their web applications in real time. With features such as session replay, heat maps, and detailed analytics, Glassbox empowers organizations to... Read more about Glassbox

Free Trial

NA

Pricing Type

Contact Vendor

Location

United Kingdom

Weezmo is an innovative customer loyalty software designed to help businesses build and manage effective loyalty programs that enhance customer engagement and retention. This platform provides tools for creating personalized loyalty campaigns, tracking customer interactions, and rewarding loyal customers effectively. With Weezmo, users can easily segment their customer base and tailor rewards base... Read more about Weezmo

Free Trial

NA

Pricing Type

$1 Per feautre

Location

Israel

The Intelligent Monetization Platform (IMP) is a powerful customer journey mapping software designed to help businesses optimize customer engagement and increase revenue by delivering personalized experiences. IMP enables businesses to map, track, and analyze every step of the customer journey, from initial interaction to purchase and beyond. The platform offers advanced analytics and segmentation... Read more about Intelligent Monetization Platform (IMP)

Free Trial

NA

Pricing Type

Contact Vendor

Location

India

Multi-Touch Attribution Software that Works for Any Marketing Mix

LeadsRx is a cutting-edge marketing attribution software designed to empower businesses in understanding and optimizing their marketing strategies. Its standout feature is the multi-touch attribution model, which tracks customer journeys across various channels, providing a holistic view of what drives conversions. LeadsRx excels in identifying which marketing efforts are most effective, allowing ... Read more about LeadsRx

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Pointillist is a cutting-edge customer experience software designed to help businesses understand, enhance, and personalize every interaction with their customers. This comprehensive platform offers a suite of tools that enable organizations to capture and analyze customer data, identify key touchpoints, and implement strategies to improve overall customer satisfaction and loyalty. Pointillist’s... Read more about Pointillist

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Indoo.rs is an innovative customer journey mapping tools software designed to help businesses visualize, analyze, and optimize their customer interactions across all touchpoints. It offers a comprehensive platform for creating detailed customer journey maps, identifying pain points, and enhancing the overall customer experience with ease and precision. Indoo.rs features intuitive drag-and-drop int... Read more about Indoo.rs

Free Trial

NA

Pricing Type

Contact Vendor

Location

Austria

Marigold Engage by Sailthru is a powerful email marketing software designed to enhance customer engagement through personalized and data-driven campaigns. This platform allows businesses to create targeted email marketing strategies based on user behavior, preferences, and demographics, ensuring messages resonate with the right audience. With its intuitive drag-and-drop editor, users can easily de... Read more about Marigold Engage by Sailthru

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Wigzo is an innovative marketing automation software designed to help businesses enhance their marketing efforts and engage customers effectively. This platform provides a comprehensive suite of tools for email marketing, social media management, and customer segmentation, allowing organizations to create targeted campaigns. With Wigzo, businesses can automate marketing workflows, ensuring timely ... Read more about Wigzo

Free Trial

Available

Pricing Type

Contact Vendor

Location

Singapore

Marigold Engage is a powerful email marketing software designed to help businesses create, manage, and optimize their email campaigns effectively. With its intuitive interface, Marigold Engage enables users to design eye-catching emails using customizable templates and drag-and-drop functionality, making it accessible for marketers of all skill levels. The software offers advanced segmentation and... Read more about Marigold Engage

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Leadoo is a powerful Lead Generation Software designed to help businesses capture, qualify, and nurture leads effectively. It uses intelligent automation to engage website visitors through personalized chatbots, forms, and pop-ups, encouraging higher conversion rates. Leadoo allows users to integrate lead capture tools with CRM systems and email marketing platforms, ensuring smooth data flow and s... Read more about Leadoo

Free Trial

NA

Pricing Type

$599 Per month

Location

Finland

Marigold Engage+ is a powerful email marketing software designed to help businesses create, manage, and optimize effective email campaigns. This platform provides a comprehensive suite of tools that streamline the email marketing process, allowing users to craft engaging content, segment their audience, and track campaign performance. With Marigold Engage+, marketers can easily design visually app... Read more about Marigold Engage+

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

Data Intelligence for Retail

Flame Analytics is a cutting-edge software developed for physical retail spaces. It is specializing in customer behavior analysis and in-store analytics. Its key feature is the ability to track customer footfall, dwell time, and movement patterns within a store using advanced sensors and Wi-Fi technology. This data is crucial for retailers to understand shopper behavior and preferences. Flame Anal... Read more about Flame Analytics

Free Trial

NA

Pricing Type

Contact Vendor

Location

United States

SatisMeter is an advanced 360 Degree Feedback Software designed to help businesses gather comprehensive feedback on employee performance from multiple sources, including peers, managers, and subordinates. The platform offers tools for creating customized feedback surveys, collecting responses, and analyzing feedback data, ensuring a well-rounded assessment of employee skills and behaviors. SatisMe... Read more about SatisMeter

Free Trial

Available

Pricing Type

$49 Per month

Location

NA

Touchpoint Dashboard is an advanced customer journey mapping tool designed to help businesses visualize, analyze, and optimize every interaction their customers have with their brand. This intuitive software provides a comprehensive platform for mapping out the entire customer journey, from initial awareness to post-purchase engagement, ensuring that businesses can deliver a seamless and personali... Read more about Touchpoint Dashboard

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

Dreamdata is a marketing attribution software platform that helps businesses track and analyze the effectiveness of their marketing campaigns. By consolidating data from various marketing channels such as email, social media, and paid ads, Dreamdata provides insights into how different marketing efforts contribute to conversions and revenue. The platform’s advanced attribution models allow busin... Read more about Dreamdata

Free Trial

Available

Pricing Type

$750 Per month

Location

Denmark

Successeve Retain is a customer journey mapping software that helps businesses visualize and understand customer interactions across various touchpoints. The platform provides tools for creating detailed journey maps, tracking customer experiences, and identifying pain points, allowing businesses to optimize customer engagement strategies. Successeve Retain includes data integration capabilities, ... Read more about Successeve Retain

Free Trial

NA

Pricing Type

Contact Vendor

Location

France

One platform, validated research.

MFour Studio is a cutting-edge market research software that enables businesses to collect and analyze consumer data with ease. The platform provides tools for conducting surveys, focus groups, and other forms of research, helping organizations gather valuable insights about customer preferences, behaviors, and opinions. MFour Studio offers advanced targeting options, allowing users to reach speci... Read more about MFour Studio

Free Trial

Available

Pricing Type

Contact Vendor

Location

United States

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Frequently Asked Questions

Customer Journey Mapping Tools Software helps businesses visualize and understand every step a customer takes while interacting with their brand across various touchpoints.

It identifies customer pain points, optimizes interactions, enhances satisfaction, and helps businesses design better, more personalized experiences for their audience.

Key features include journey visualization, touchpoint tracking, real-time data integration, persona creation, analytics, collaboration tools, and reporting.

Look for ease of use, customizable templates, real-time collaboration, integration capabilities, analytics depth, and the ability to track multi-channel journeys.

It allows businesses to create visual maps of customer interactions, analyze behavior, and identify opportunities to improve engagement and conversion rates.

Select a tool that offers flexible mapping, strong analytics, seamless integration with your existing systems, and supports collaboration across teams.

The deployment type is crucial—cloud-based options provide easy collaboration and access, while on-premise tools offer more control over sensitive customer data.

Check if the software can handle complex journey maps, add new touchpoints, manage growing data volumes, and integrate with evolving marketing ecosystems.

Compare journey visualization strength, collaboration options, integration flexibility, reporting quality, ease of customization, and customer data security.

It supports tracking interactions across websites, apps, social media, emails, customer service, and physical stores for a complete view.

Yes, Customer Journey Mapping Tools Software is available in both cloud-based and on-premise versions, depending on collaboration and security needs.

It integrates with CRM systems, marketing automation platforms, customer feedback tools, analytics software, and customer service solutions to provide deep journey insights.